Research

Smaller metros offer a balance of affordable apartment rentals and growing economic opportunity that is increasingly catching the eye of transient Millennials. Millennials comprise an increasing share of the adult rental population moving from larger to smaller urban centers across asset types.

The Las Vegas multifamily market led the nation with the highest rent growth during 2018, driven by strong migration trends and a high concentration of prime-age workers. A rise in new construction bolstered a slight increase in the vacancy rate, yet it remained among the lowest nationally.

The U.S. multifamily market further solidified itself as the premier real estate asset class in 2018. Rents increased for the third consecutive year, while vacancy rates remained low despite historically high levels of development activity. Low cap rates and rising prices didn’t restrain investment activity. Given the favorable demographics surrounding the sector, multifamily investors can expect these trends to continue in 2019.

As the generation behind Millennials, known as Gen Z, begins to reach adulthood, the apartment market seems ready for a reset. Property managers will need to adjust their strategies to maintain their assets’ appeal.

The renewed economic and cultural dynamism of smaller U.S. metros has pulled apartment rents up, while the housing crisis in the Golden State remains unrelenting. Of the 10 metros that showed the highest average rent increases for small apartment buildings, the majority comprised medium-sized urban centers.

Despite significant pressure from rising interest rates through most of 2018, the small balance multifamily market ended the year strong, with consistent liquidity and borrowing capacity. Whether the macroeconomic and real estate cycles continue to lengthen or begin to see a modest pullback, the multifamily sector is poised to outperform other property types.

Multifamily owners and managers gathered for a panel at the NMHC Apartment Strategies Outlook Conference in San Diego to discuss the strategies they’re implementing to attract the right employees and entice them to stay with the organization for the long term.

Speaking at the National Multifamily Housing Council’s 2019 Apartment Strategies Outlook Conference, MIT AgeLab Director Joseph Coughlin discussed how population shifts and changing generational behaviors could be the greatest disruptor for the housing market.

California included four of the five most expensive metros in the nation for apartment rentals, across both small and large asset multifamily.

Small asset multifamily has displayed sound price fundamentals, with year-end 2017 average rent growth maintaining the upward trend of the previous year, according to the latest Census data. Small apartment buildings offer a unique blend of urban-core proximity and relatively larger apartment unit sizes.