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Top Markets for Rental Demand Growth

Population growth, a critical factor in assessing rental housing demand, increased 0.9% in the U.S. during 2024, the fastest annual rate since 2008. However, growth rates were much higher for many markets, especially those in Texas, Florida, and the Carolinas. As first explored in Arbor’s Top Markets for Multifamily Investment Report Spring 2025, we dive deeper into metro-level population growth in markets with at least 500,000 residents to find the nation’s top markets for rental housing demand growth.

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Arbor Recognized for Excellence from Agency Partners

Arbor’s platform of diverse multifamily financing solutions, combined with our strong industry relationships and our commitment to accuracy and close collaboration with our government-sponsored enterprise (GSE) partners, drives us to the top of the multifamily lender rankings year after year. Through decades-long relationships with Fannie Mae, Freddie Mac, and FHA, our best-in-class team delivered results for our borrowers in 2024, propelling Arbor to the top of the partner rankings.

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Renters See Apartments as ‘Forever Homes’

Today’s renters are in it for the long haul. The Federal Reserve Bank of New York’s recently released 2025 SCE Housing Survey shows that the average renter thinks there is a two-in-three chance they will rent for the foreseeable future. With home prices and interest rates unfavorable to would-be homebuyers, we explore renters’ perceptions and how they could impact future rental housing demand.

Current Reports

Top Markets for Multifamily Investment Report Spring 2025

Arbor’s Top Markets for Multifamily Investment Report Spring 2025, developed in partnership with Chandan Economics, is your roadmap to the best locations to deploy capital. Based on the findings of our exclusive Multifamily Opportunity Matrix, this in-depth analysis assesses economic strength and market capabilities to navigate evolving conditions of the top 50 largest U.S. metros.

Research

Arbor’s data-driven articles and research reports empower multifamily and single-family rental investors and developers to make more profitable financial decisions.

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Renters Account for Majority of Household Growth

The number of rental households climbed nearly 2% last year, as 848,000 more households became renters, an analysis of the U.S. Census Bureau’s Housing Vacancies and Homeownership Survey shows (Chart 1). Rental households also hit a new high of 45.3 million, accounting for more than half of all U.S. household growth in 2024. Weakening affordability, evolving lifestyle preferences, and a limited supply of quality housing all contributed to surging multifamily and single-family rental (SFR) demand.

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Solar Panel Usage Accelerates in Rental Properties

Solar panel installations, which skyrocketed in the U.S. over the last half-century, are projected to double to 10 million in just six years. While installations soared in all types of residences, owner-occupied properties significantly outpaced rentals. However, the evolving economics of solar power may be approaching a tipping point for single-family rental (SFR) operators looking for a differentiator.

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REIT launches $2M rental assistance program

REIT launches rental assistance program

Long Island-based Arbor Realty Trust has launched a $2 million interest-free loan program for its borrowers’ tenants.

The real estate investment trust, which is headquartered in Uniondale and is a multifamily and commercial lender, will contribute $1 million to the fund, representatives for the company said. Landlords — who must be Arbor borrowers to participate — will match Arbor’s contributions and must provide a minimum of $10,000 to the fund.

To qualify for rental assistance, tenants must prove they have suffered at least a 30 percent drop in income and have a rent of $2,000 or less.

Under the program, if a tenant needs $3,000 to cover rent for the next two months, Arbor and the landlord would each provide $1,500. The loan could be repaid over as long as three years, depending on the tenant’s circumstances.

Other companies are offering breaks to borrowers. For example, Community Bank, one of New York City’s largest multifamily lenders, is allowing borrowers hurt by Covid-19 to either pay only interest and escrow payments for six months or defer principal and interest for six months.

A moratorium on evictions is in place in New York through mid-June. Landlords are bracing for a drop in rent payments next month as the coronavirus pandemic continues. Tenant advocates in New York and Pennsylvania have called for a rent strike May 1. State and federal officials have proposed legislation that would temporarily suspend rent and mortgage payments.